We translate cultural insight into strategic execution across products, brands and systems
Helping farmers optimize field operations
Designing PepsiCo’s next decade of growth
Creating a credit card suite that speaks to every audience
A human story of emergency response
Expanding the pre-workout portfolio
User-centered design for kitchen gadgets
Creating a fan-first strategy behind MLS Season Pass
A modular, scalable messaging system that blends emotional brand energy with clear product value.
Defining the growth audience for a wellness disrupter
Unearthing design insights on American women drivers
Envisioning hardware innovation beyond the bike
Reimagining Baileys Irish Cream for the next generation
Defining a product roadmap for “Freshly Made” beverages
Generative AI startup consumer research & analysis
CNH
“Tandem brought focus fast. They understood the user mindset at a deeper level, then translated that insight into action the team could move on.”
— Lisa Jackson, Vice President UX & Design, CNH
RapidSOS
Reinventing the Ziploc bag to fend off private label
So fresh, so clean: OXO's laundry collection
Bringing unity to a multi-business furniture company
Designing America’s favorite baking products
Prototyping a premium snack brand for Chinese Millennials
Don’t shrink it & pink it: How to design for women
